Turn everyday interactions into memorable experiences your customer come back for.
Welcome to FINN-X, your Customer Experience consulting partner for small businesses with a Finnish Heart. I help small businesses build long-term, loyal customer relationships through simple, memorable experiences – delivered with quality and integrity you can trust.
Based in Florida and working remotely across the US and internationally, I bring a unique blend of Finnish roots and American market experience. This means, I understand how European
—and especially Finnish—companies think, and how to translate that into success in the US market.
With so many options available, customers can change their minds in seconds. Quite often, businesses only notice the damage when negative Google or Yelp reviews start to appear – and by then, it’s already costly.
Let’s change that. Together, we’ll:
- Spot where you’re losing customers
- Create simple, memorable experiences at every touchpoint
- Make your customers feel that they truly matter and want to come back
At FINN-X, everything I do is rooted in perseverance, integrity, and a truly Finnish Heart.
Let’s talk
FINN-X Why:
My why is simple: every customer deserves to feel that they matter.
With a Finnish Heart and an international perspective, I help you create straightforward, human customer experiences – no buzzwords, no overcomplication. Just clear, respectful service that makes people want to come back.
When your customer feel valued, your business grows. That’s why I do what I do.
FINN-X What:
Customer Experiences to meet your needs today, tomorrow, and in the future.
I help you connect what you are selling with what your customers are actually buying. I do this by first understanding your customers – their needs, desires, and expectations.
From there, I look at how you communicate with them and what kind of experiences you’re providing at every touchpoint. Then I put the puzzle together and link all the pieces so your customer journey feels clear, simple, and consistent.
No gimmicks, no rocket science, no unnecessary complexity. Just straightforward customer experience consulting for small businesses, delivered with a Finnish Heart.
Choose FINN-X:
FINN-X provides customer experience services with a Finnish Heart and Integrity.
My motto is:”Making Your Customers Matter” – and I live by it. As a small business owner myself, I know how important it is to have a partner you can trust. When we work together, you and your customers are my priority.
If you’re ready to make your customers feel genuinely valued – and keep them coming back – reach out today so we can get started.
Meet Jonna, Founder of FINN-X
Hello! My name is Jonna, and yes, I’m Finnish. I am the founder and CEO of FINN-X, bringing you Customer Experiences with a Finnish Heart.
My motto is “Making Your Customers Matter.” My purpose is to help you, and my goal is to make your business more successful through a better customer experience.
I combine:
- Background in marketing & sales
- An MA in Culture and Arts
- An MBA in Customer Experience Management (CXM)
- A Yellow Belt in Lean Six Sigma
- My Finnish Heart and international outlook
This mix helps me understand both European—and especially Finnish—ways of working and the realities of the US market. I know how your customers think, what they value, and how to turn that into experiences that keep them coming back.
I am here to be a trusted, long-term partner for your small business – someone you can rely on for honest feedback, quality work, and customer experiences that truly make people feel they matter.
I also love writing in both Finnish and English – whether it’s content, articles, newsletters, blogs, or marketing copy. If you need help finding the right words for your customers, I can support you there, too.
I’m looking forward to working with you. Thank you – Kiitos!
Ready to improve your customer experience?
Send me a message and tell me about your business.
FINN-X Services
At FINN-X, I help small businesses create simple, human customer experiences that make people feel they truly matter. From first impressions to long-term loyalty, we’ll shape your customer journey so it feels clear, warm, and consistent.
Here’s how we can work together:
01
Customer Experience Audit
Understand where you stand today. I review your customer journey, touchpoints, and feedback to find where you might be losing customers—and where small changes can make a big difference.
02
Experience Design & Fix
Turn insights into action. We redesign your key journeys and operations so your customers feel valued at every step and your business runs more smoothly.
03
Training & Team Support
Help your people bring great customer experiences to life every day. I offer practical training and workshops for sales, marketing, and customer service teams.
04
Content Creation (Finnish & English)
Find the right words. I write and edit clear, human content for your website, newsletters, and customer communications—in both Finnish and English.
05
Creative Studio
Bring your brand and customer experience to life with visuals, ideas, and stories. I personally create creative materials and concepts that feel warm, human, and on-brand.
06
Ongoing CX Partner
Need long-term support instead of a one-time project? I can act as your ongoing customer experience partner—helping you refine journeys, support your team, and keep your content and creative aligned over time.
Ready to improve your customer experience?
Explore All
Every touch point with your customers is a chance for you to make their experience remarkable…
Touchpoints with your customers spread across your entire organization. Physical visits to your store, experience with the billing, connection with the marketing and actual sales, and not so visible but extremely important; what happens at the warehouse.
Remarkable experiences then lead to increased satisfaction and a positive emotion towards you, your product or service, and overall towards your brand. Therefore, increased satisfaction results in customer loyalty and these types of customers are far more likely to refer you to other people. Referrals could be word-of-mouth; simply talking with friends and family. You should also be proactive about it and ask for referrals and reviews on Google and/or Yelp.
Easy steps to increase customer loyalty:
1. Look into your customer journey and determine what you are doing well and which areas you need improvement.
2. Decide what type of action is needed and then do it.
3. Ask your customers to give referrals and write online reviews.
4. Thank your customers.
Remember, that the communication with your customer should not end after you receive the review. Nurture the relationship and value your customers, genuinely. Relationship with your customers is like any relationship in your life. Marriage wouldn’t survive without love, nurturing, listening, caring, and compassion to name a few. The same goes for your relationship with your customers so make sure you take care of the relationship, continuously, and make your customers matter again.
Let’s talk about your customers.